A company on a mission to break down barriers and uncover therapeutic solutions to common degenerative muscular diseases.
Our contribution to this mission? Craft a dynamic brand identity that spoke to the unique qualities inherent in all of us — developing a visual system that is at once hopeful and future–forward.
Taking cues from molecular geometry, we crafted a living logo — a visual system that is representative of the dynamic qualities of the genetic makeup that each of us is built from.
The digital expression of the brand takes shape through considered use of typography and editorial layouts — creating a layered content experience that illuminates information in an engaging way.
“Siren’s ability to create something out of nothing was what really struck me. We started with a bare-bones, cryptic website and a company mission that might have been off-putting to some in this cultural climate — but Siren turned our mission into an engaging experience for potential patients, investors and the health and science communities alike.”
Xander Dunn, Founder & CEO — Eclode
Xander Dunn, Founder & CEO — Eclode
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